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6 Common mistakes to avoid in a Crowdfunding Campaign

In the Internet era, the lack of funding is mitigate from crowdfunding, a way through an aspiring entrepreneurs share is own idea on Internet platform asking fo ...

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What kills open innovation initiatives?

Most companies have embraced open innovation philosophy in latest years, approaching it as a new way to achieve a solid and durable competitive advantage in the ...

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Learning from the best practices: How Electrolux uses open innovation to cooperate with non-conventional innovators

Electrolux, headquartered in Stockholm, is ranked the world’s second-largest appliance maker by units sold. With six businesses area around the world, com ...

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Tweet for funds: How startup social media activity influences founding outcomes of early stage firms

With 2.05 billion monthly Facebook active users and 357 million active blog users on Twitter, social media has become an important conduit of information for ...

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3 Common Traps in Open Innovation results measurement

For most companies, Innovation is a managerial priority. Competitive advantage is being more and more dependent on organization’s management of the innova ...

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How crowdfunding affects new consumers adoption?

Recently, Crowdfunding has become very popular, mostly among already operating enterprises. The capacity of combines social and financial resources configures C ...

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Why Small and Medium Enterprises benefit more from Open Innovation practices?

As Chesbrough stated, Open Innovation stimulates new service or product introduction as firms can profit from considerable cost and time savings by sourcing ext ...

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5 tools to empower crowdfunding campaign communication

Crowdfunding is a new way to finance your entrepreneurial idea, a disintermediate and flexible channel to intercept a community of potential consumer willing to ...

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